How To Boost Your Affiliate Sales With Free Articles
by: Michael Southon
Free Articles continue to be one of the most effective
ways of quickly generating traffic and sales, without
paying for advertising.
But how can you use free articles to promote an affiliate
link? Putting your affiliate link in your Resource
Box is not going to work, for a number of reasons:
• people can easily remove your affiliate ID
and just visit the main website of the affiliate program
(you get no commission)
• an affiliate link makes you look like just
another beginner, instead of an expert with something
unique to offer
So how do you use articles to promote affiliate products?
Here are some strategies:
1. Turn your website into a 'Marketing Resources Directory'
On your website display book covers and provide brief
reviews for a range of eBooks or software that deal
with web marketing.
You could divide your directory into categories: Web
Marketing (general), Affiliate Programs, Search Engine
Positioning, Email Marketing, Copywriting, Ezine Publishing,
etc.
In your Resource Box at the bottom of your article
you could say: John Doe shows webmasters how to succeed
in online business. Visit his collection of marketing
resources at: http://www.yourdomain.com
2. Write a Free Report
Write a free report on web marketing and turn it into
an exe format free eBook.
Your free report might have 5 or 6 chapters, each
chapter dealing with a different aspect of web marketing
(Affiliate Programs, Search Engine Positioning, Email
Marketing, Copywriting, Ezine Publishing etc).
In each chapter you would include recommendations
(and your affiliate link) for eBooks or software that
deal with that topic.
Your Resource Box could say: John Doe shows webmasters
how to succeed in online business. Download his free
report, 'Web Marketing In 5 Easy Steps': http://www.yourdomain.com/free_report.html
3. Customize the affiliate links in Free eBooks
Most web marketers produce free or trial versions
of their eBooks, and in many cases the order links
in these free eBooks can be customized with your affiliate
link.
You could build a directory of these free eBooks,
each customized with your affiliate link.
The Resource Box at the bottom of your article might
read: John Doe shows webmasters how to succeed in
online business. Visit his collection of free eBooks
today: http://www.yourdomain.com
4. Use your Resource Box to get new subscribers to
your Newsletter and then promote your affiliate programs
in your Newsletter.
This is the strategy most people use. But promoting
your affiliate links in a weekly Newsletter is a subtle
art - the best way to learn is to join the Newsletters
of marketers who specialize in this and study their
techniques.
(c) 2002 by Michael Southon
About The Author
Michael Southon has been writing for the Internet
for over 3 years. He has shown hundreds of webmasters
how to use this simple technique to get massive free
publicity and dramatically increase traffic and sales.
Click here to find out more: http://www.ezine-writer.com