Effective
& In-effective Ways To Add Banners:
by: Martin Lemieux
Do you have your own site? Do you have any banners
on your site?
Banners are everywhere, the internet is full of them
all over the place. So the question is, how do you
ad a banner that receives a lot of clicks? - By not
placing it with 20 other banners - By adding your
banner everywhere you can - By adding more content!
The last one is the key. Anyone can just simply add
a banner and hope that it generates revenue but if
you add content to with your banner. You'll be giving
your visitors a benefit by clicking on the banner.
Doing this will bring you better results.
For example:
Here's an imaginary banner for X services.
This is what it should look like!
------------------------------------------------------
X
Services: Never leave home without it!
Were
happy to bring you this wonderful resource
because it was an instrumental reason for our success!
X
Services helped us to manage our content more
swiftly and with ease. Our production time was cut
in
1/2 and we saved a lot of money on labor.
You
won't be disappointed and learning more won't cost
you a penny!!!
|----------------------------------------------------|
| |
| X Services - Click Me For More Information |
| |
|----------------------------------------------------|
------------------------------------------------------
Now if you follow that example, you'll notice I listed
all the benefits as to why someone would want to click
on that banner. I DID NOT list the features. People
don't relate to features they act on impulse and emotions.
What I recommend is try out a few examples like the
one I just showed you. Ask your friends which examples
are better and which made them think about clicking
on the banner.
I myself don't take part in banners on my site all
that often. I find it takes away from my design and
what I'm trying to accomplish.
What I will take part in is smaller, easier to use
banners that don't take up the whole width of the
page. This allows me to compliment the banner with
text right beside it.
Here's an example of what I mean:
------------------------------------------------------
|-----------------------|
| | <-- Software that can help
| X Services | your business grow at an
| Your Software Needs! | alarming rate!
| |
| :: Click Here :: | X services boosted our
| | profits by 50% in 30 days!
|-----------------------|
X Services: Never leave home without it!
Were
happy to bring you this wonderful resource
because it was an instrumental reason for our success!
X
Services helped us to manage our content more
swiftly and with ease. Our production time was cut
in
1/2 and we saved a lot of money on labor.
You
won't be disappointed and learning more won't cost
you a penny!!!
------------------------------------------------------
By simply adding more content to your banners, you'll
see much better results than just simply have a page
full of banners.
I hope this opens your ideas on how to implement adding
banners to your site!
About The Author
Martin R. Lemieux
President
Smartads Information Centre
Advertising, Marketing Resources & Web Design
http://www.smartads.info
Webmasters Playground
Webmaster Awards & Web Design Resources
http://www.flyinggelatingames.com
In partnership with www.xlinternet.com we bring you:
The Web Clinic
http://www.thewebclinic.com
Search Engine Tools & Promotion!
________________________________________
WANT TO REPRINT THIS ARTICLE ?
You may use this article on your site as is but you
MUST send me a note support@smartads.info Thank You!
support@smartads.info
