Taxback international specialises in international tax reclamation services. This project involved creating a single page ad for a conference brochure.
00. The brief was to highlight the fact that Taxback International can help reclaim 19.6% AVT (VAT in France) on conference expenses.
01. Many ideas were created, including this "hippy" concept, based on the idea of 19.6% becoming the 1960's.
02. Other concepts included a digital feel (the conference was for the 3GSM World Conference).
03. Icons, images and layouts were all considered for the final design. Launch the project to see full mock-ups.