LocatioNet

Company Profile

LocatioNet operates internationally from offices in the USA, Germany, Israel, and Brazil. The company has a track record of over thirteen years in the location based services arena developing integrated middleware for wireless location based services. The company’s flagship product is the LocatioNet PlatformTM, a middleware for Location Based Services (LBS).
Complementing it are the LocatioNet Geographical Information System (GIS) Engine and a set of both business and consumer applications.

Ericsson selected LocatioNet as a global partner for location-based services middleware, GIS Engine and leading edge value-add vertical and mass-market LBS applications. Ericsson resells and provides technical support for the LocatioNet Platform. The company has seen full commercial sales of its platform in the Americas, Europe and Asia and trials with cellular operators worldwide.

Ericsson also promotes LocatioNet’s applications through Ericsson Mobility World’s sales channels. Some of LocatioNet’s 3G rich media applications have been selected by Ericsson and installed in over 50 WCDMA and EDGE test systems, and have been successfully used in 3G commercial handset trials and WCDMA/EDGE demos.

Technology

LBS Middleware
The LocatioNet PlatformTM serves as a service delivery middleware engine. It integrates content, applications, position determination and GIS technologies to fulfill user requests over a variety of mobile handsets. The platform offers user provisioning, personalization and privacy management modules. It seamlessly integrates with the operator's existing backbone network, user provisioning, billing, and Operation and Maintenance Application Part (OMAP) systems.

The LocatioNet Platform includes an open Application Program Interface (API) and a Software Developers Kit (SDK), which grant operators, Application Service Providers (ASPs), and independent developer’s freedom in using platform resources such as maps positioning and content to develop distinctive location based services. LocatioNet also provides a set of applications, for both the consumer and the corporate markets.

GIS
The GIS engine supports geocoding, mapping and routing. Maps are provided in vector, raster and aerial map formats, and are adapted to the capabilities of the specific mobile device being used. A set of geocoding and reverse geocoding mechanisms is provided. Routing capabilities support a variety of routing criteria, “turn by turn” instructions and route coordinates, allowing the middleware to superimpose routes on any map.

Consumer Applications

LocatioNet MyMap
LocatioNet MyMap is an integrated suite of graphical location-based service (LBS) applications. Designed for the latest color handsets supporting MMS, WAP and J2ME, MyMap allow users to view their location, locate and navigate to points of interest, and interact with friends in their immediate vicinity, using detailed color maps or aerial photos.

LocatioNet InfoCommerce
InfoCommerce is a location-based consumer information retrieval and business advertising service. The application enables users to actively search maps for nearby entertainment opportunities and shopping bargains (Pull mode), while allowing businesses to advertise merchandise and aim sales promotions at mobile subscribers in their vicinity, according to personalized preferences (Push mode).

LocatioNet POI and Events Finder
LocatioNet offers a suite of text based applications in SMS and WAP for Point of Interest (POI) and event searching, suitable for existing mass-market handsets. POI Finder is a classic Yellow Pages application, facilitating finding nearby points of interest, such as ATM machines, hotels, parking garages, restaurants movie theaters and more. The Event Finder easily locates nearby parties, concerts and exhibitions that take place at a desired place, date and time.

Corporate Applications

LocatioNet Fleet and Workforce Management
LocatioNet's Fleet and Workforce Management application combines traditional fleet and workforce management services with advanced cellular features. Managers gain control over the mobile workforce by assigning tasks, sending open orders and communicating with their staff directly using their mobile phones. Workers in the field achieve greater efficiency and productivity with the help of graphical location and navigation aids. They may receive instructions and updates from dispatchers via SMS, view their current location on a map (fully utilizing MMS capabilities), locate nearby points of interest, and send job status reports, while controlling their privacy settings using WAP.

Deployments
LocatioNet has currently four commercial deployments of its platform worldwide
TelCel Mexico: introduction of LocatioNet's LBS middleware platform and GIS engine for the deployment of enterprise and consumer Location Based Services
Austrian One: introduction of LocatioNet's LBS middleware platform and GIS engine for the deployment of enterprise and consumer Location Based Services
Ituran Locations and Control Ltd: introduction of Web-based fleet management application
Neo Telecom: introduction of LocatioNet's LBS middleware platform and GIS engine for the deployment of enterprise and consumer Location Based Services

Further Information

Further information on Locationet and its products can be viewed at www.locationet.com